AKA · Reputation Systems
Your work is better
than your reputation.
The tools got easier. The landscape got harder. AKA builds the reputation systems that help creative companies and brand-side teams become better known, better trusted, and better chosen.
Sometimes the company is invisible.
Sometimes it's the person leading it.
The Reality
The work does not speak for itself anymore.
Once, great work could walk into a room before you did. That stopped being true a while ago.
Every agency has a reel. Every category is crowded. Strong work gets buried every day.
The companies still growing are the ones carrying their work into the room — making sure the right people know it, name it, and remember it.
Selected Work
Inside the Business
Built by people from inside the business.
Communications, growth, new business, reputation, platforms, rooms, stages, awards, networks. The work and the market around it.
01
Kerrie Finch
Kerrie has spent three decades shaping reputations for brands, founders, and creative leaders across the global industry. A strategic communications specialist, Cannes Lions country representative, Wieden+Kennedy alum, founder of SheSays Amsterdam, and host/moderator at SXSW, CICLOPE, Cannes Lions, Web Summit, STEP Dubai, FOCUS London, and more, she knows how to turn expertise into a public voice that travels.
02
Jake Neske
Jake is a founder, growth strategist, and connector with 15+ years inside the agency, production, post, experiential, digital, and creative technology worlds. He has worked close to some of the industry's most significant growth stories, including MediaMonks' US expansion from roughly 50 to 1,000+ employees and Jam3's growth from 8 to 200. His network spans founders, CMOs, agency leaders, production companies, technology studios, and the specialist talent behind some of the world's most visible creative work.
03
Gully Flowers
Strategically restless. 25 years chasing the ideas and craft that move people, and move product. From BMF Sydney to DDB, Berlin Cameron, Firstborn, RED, and a decade at Hustle representing the companies behind work for Google, Meta, Amazon, OpenAI, Apple, and Nike. Partner at Hustle. Creator and producer of Second Wind, a 2026 Webby Honoree. Forbes Agency Council contributor.